Don’t drag them around

This week's question from my portal “The Neagle Code: Directions for Life” comes from someone who wishes to remain anonymous.

Neagle Code Question

Are there certain types of people that just wouldn't make good coaching clients? And if so, how do you spot them?

Thanks, David! xoxo

Neagle Code Answer

Hi, and thanks for your GREAT question!

You know, I’ve been saying for years that people have the right to be as happy as they want to be or as miserable as they want to be.

A rule that I live by is if you have to drag someone into a program, you’ll have to drag them around. That’s not enjoyable for either party.

All this being said, there are some red flags to alert you that a prospect may not be a good fit for coaching.

1) Have they demonstrated a willingness to change? (You want a yes here.) In your conversation you should be able to identify their sense of urgency or their reason for wanting to change, and you should be looking for things they have already started doing to begin to change.

2) Do they take responsibility for their life and circumstances? (You want a yes here.) Generally, someone who does not take responsibility for everything in their life is not coachable, and if you take them on as a client, you’ll be the next person blamed for their situation.

Always remember, that you’re looking for people who WANT to change…not for people who find significance in drama and despair.

PS: If you enjoy reading my weekly Neagle Code, you'll LOVE my podcast, The Successful Mind. You can expect cutting edge information and strategies relating to success mindset, leadership, wealth creation, and relationships, all based in Universal Law and my own experience creating a multi-million dollar business.

Will you do me a favor? Subscribe, listen and leave me a review! I'd love to know what you think!

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Why do I see so many coaches in debt?

This week's question from my portal “The Neagle Code: Directions for Life” comes from someone who wishes to remain anonymous.

Neagle Code Question

Dear David,

I’m noticing something and I wanted to get your thoughts on it. It seems like everywhere I turn there’s someone proclaiming to be a mindset coach, a wealth coach, a success coach or a manifestation coach. My problem with this is that after attending several seminars, those people who claim to be able to help others achieve their financial dreams, haven’t actually been able to achieve their own…and in fact they are in a great amount of debt. What is up with this? There seems to be an epidemic of broke coaches.

Neagle Code Answer

Hi, and thanks for your question.

A few years ago, I started noticing this trend as well. And the simple answer is:
Erroneous understanding of the Laws is largely why you’re seeing this.

People calling themselves coaches, trainers, gurus, with no understanding—or a very perverted understanding—of how the Laws of the Universe work, started teaching the Laws, teaching spirituality and prosperity.

And, as a result, they started bastardizing the Laws and doing more harm than good.

I’m not saying this stems from malicious intent.

The teachers usually believe what they’re teaching, but that teaching is filled with ignorance and very wounded ideas about how the Laws work, how Spirit works, how God and the Universe work.

This harmful teaching is creating mobs and mobs of people with the same lack of understanding, and lack of positive results, which is compounding the problem, creating destruction all over the place, and sending this industry into a downward spiral.

I can’t tell you how many times my team and I get questions about why the Laws don’t work for them.

That question in and of itself is a misunderstanding of the Laws. The Laws are ALWAYS working.

People are losing faith, losing hope, and they don’t understand how to turn this around.

My suggestion is to only work with people who have demonstrated through their results and testimonials that they truly have an understanding of the Laws. And when in doubt, turn to the truth for the answers.

Truth can be found in any of the books you’ve heard me mention over the years. A few good examples are:

The Science of Getting Rich by Wallace Wattles
Working with the Law by Raymond Holliwell
Think and Grow Rich by Napolean Hill
As A Man Thinketh by James Allen

These books go everywhere with me, and I’ve made it my life’s work to study the Laws and teach them in a way that can clearly be understood.

And if you’d like to jumpstart your understanding and begin to apply these Laws today, you can listen to my complimentary, two-part program, The 2 Most Misunderstood Success Secrets Explained and How You Can Use Them to Rise to the Top in 2016.

Thank you for the great question!

 

JustBelieve_Logo-01

PS: The Neagle Code: Directions for Life is a weekly no-cost program that is open to everyone! Each week, I'll select and personally respond to one question received via the above “The Neagle Code” page that I feel in my heart will help the most people. (You may choose to remain anonymous if you wish, with our full support.) It is my deep, heartfelt intention that ~ in answering your questions ~ I may provide you with the Universal Truths that in committed application, will set you free. Simply submit YOUR burning question at: www.DavidNeagle.com/ask-david to participate.

How do I explain coaching to potential clients?

This week's question from my portal “The Neagle Code: Directions for Life” comes from someone who wishes to remain anonymous.

Neagle Code Question

Dear David,

How can I explain what coaching is to potential clients?

Neagle Code Answer

Hi!

Great question! The simple answer is: DON’T.

Let me explain.

When speaking to a potential client, it’s always important to enter the conversation they are already having in their head. Your greatest asset in this situation is the question.

Questions have the ability to give you insight as to what your prospect is thinking. They also help you determine if you want to work with them.

When someone asks you what you do, use a question to take control of the conversation and to make the conversation about them and NOT you.

Let me give you an example:

Prospect: Hi _________, what is it that you do?

You: Well, let me ask you something. Have you ever felt like you’re playing too small and that there’s something bigger out there for you?

Prospect: Yes, I have.

You: This is what I help people overcome/discover.

Prospect: How does that work?

You: Let’s set up a time to talk so I can learn a little more about you and how I may be able to help!

Using questions allows you to have a meaningful conversation without the need to “explain” coaching.

 

JustBelieve_Logo-01

PS: The Neagle Code: Directions for Life is a weekly no-cost program that is open to everyone! Each week, I'll select and personally respond to one question received via the above “The Neagle Code” page that I feel in my heart will help the most people. (You may choose to remain anonymous if you wish, with our full support.) It is my deep, heartfelt intention that ~ in answering your questions ~ I may provide you with the Universal Truths that in committed application, will set you free. Simply submit YOUR burning question at: www.DavidNeagle.com/ask-david to participate.

What to include in coaching packages

This week's question from my portal “The Neagle Code: Directions for Life” comes from Sari Cecilia.

Neagle Code Question

Dear David,

I’m starting out as a new coach, how do you know what to include in a package like a 90-day course? I know how I want to help and serve people, I know their pains and pressures but because I am new to the coaching industry. I don’t know how to create the “substance” of the content to include each week to best serve my clients for 90 days. When you first started, how did you know what to include in your coaching packages?

Warmly, Sari

Neagle Code Answer

Hi Sari!

Congrats on your new business and thanks for the great question!

Whenever you consider creating a program or package, there are a few questions you can ask yourself that will help you create the “substance”. I’m including the questions below!

1) What does my client want to achieve within the 90-day framework?
(This is what you’re telling them they will “walk away with” at the end of the program.

2) What support do they need from me in order for them to fulfill that goal?
(This is where you decide if they can learn in a group or if they need one-on-one guidance from you.)

3) How much time and attention do they need to achieve their goal?
(This is where you determine how long the group or one-on-one calls will need to be, if you will allow them to email you with questions, and how much time you can allocate to this program.)

My rule of thumb is always to focus on what is needed from a logistic standpoint to really set your clients up for success.

Next cross-reference those answers with the amount of time you want to dedicate to the program.

This should give you a nice framework for the “substance” to include to set your clients up for success and not over extend yourself at the same time.

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PS: The Neagle Code: Directions for Life is a weekly no-cost program that is open to everyone! Each week, I'll select and personally respond to one question received via the above “The Neagle Code” page that I feel in my heart will help the most people. (You may choose to remain anonymous if you wish, with our full support.) It is my deep, heartfelt intention that ~ in answering your questions ~ I may provide you with the Universal Truths that in committed application, will set you free. Simply submit YOUR burning question at: www.DavidNeagle.com/ask-david to participate.

[8 Steps To A Live Presentation That Sells Series] Article #17 ~ Should you offer a guarantee?


A few weeks ago I told you that your order form should include a written guarantee on the product that you’re selling in the back of the room.

Here’s why: The number of people who will actually return a product is very small, while the confidence that your guarantee provides can increase sales dramatically.

A guarantee lowers the level of risk in people’s minds, thus calming their fears, and helping them to get off the fence.

Longer Is Better

This may surprise you, but the longer the guarantee on your product, the fewer returns you’re likely to get.

That’s right, you’ll get fewer returns on a 12-month guarantee than you would on a guarantee that’s good for 30 days. Why? With a longer guarantee, people won’t feel the urgency to act, and so they’re less likely to do so.

Urgency to buy works in your favor. But urgency on the buyer to decide if they love and want to keep what they bought ~ that works against you.

So when you structure your guarantees, think like a quarterback, and go long.

Different Guarantees for Different Situations

When it comes to guarantees, one size does not fit all. You want the right guarantee for your situation, and in some cases, that’s no guarantee at all.

Coaching. I do NOT offer a guarantee for coaching, because, in order to get results, you have to do what I show you how to do. I can give you great information, the best information in the world, but there’s absolutely nothing that I can do to make you apply it.

Seminars. Currently, I offer a first-day guarantee on seminars. By the end of the first day, I should be able to show attendees enough value for them to want to stay for the length of our seminar.

Therefore, if they’re not absolutely convinced by the end of the first day that the seminar is everything we said it would be, we refund their entrance fee, plus reimburse them for up to $500 in travel expenses. The expenses need to be documented, of course.

Good Guarantees = Good Business

You're in business for life. You want to establish credibility. And you want people out there saying great things about you. Anything that you can do to make the experience with you and your company a fantastic one is better for you.

Show your clients that you and your company are top notch. Do it to the best of your ability.

Now, there will be some people you can't satisfy, no matter what you do. Don’t get overly upset about them.

Turn your attention to the other 99%, who will appreciate your efforts. They will be more likely to purchase because of your guarantee, and then, in all likelihood, never use it.

David Neagle, The Million Dollar Income Acceleration Mentor and author of The Millions Within, teaches entrepreneurs and commission-based sales professionals how to quantum leap their current incomes past the 7-figure income level, often in less than 12 months. As a world-class speaker, sales trainer, and success-mindset mentor to some of the globe’s top CEOs, David also privately mentors big decision-makers in their pursuit of quantum success and peace of mind.

Success comes from personal contact …

Here is this week's question from my portal The Neagle Code: Directions for Life“. The individual who sent in this question wished to remain anonymous.

QUESTION:

I have niched into a specific business market for my coaching services and now write weekly blog posts on my site. I am submitting articles, blogging, social media (3), and have joined one of their organizations. And it is just HARD after 5 months….Why is it so hard to get coaching clients? My difficulties seem to be with likability within my target. Maybe I just have not found enough of them. Not sure.

ANSWER:

Here is a perfect example of how the combination of mindset and marketing are crucial for your business.

First, I want you to stop saying that it’s too hard to get clients. It’s not the truth. It’s as easy as having a conversation with someone in line at the grocery store.

Remember, you can’t have a desire without the means to fulfill that desire already present.

How many real conversations are you having with people every day about what you do?

How comfortable are you selling your coaching?

Are you hiding behind your computer?

Second, I want you to take a really good look at your target market and answer the following questions… (Hint: This is helpful for EVERYONE in business)

Form a picture of your ideal client in your mind. What is his or her name? (Don’t say it doesn’t matter, because it does.)

Part 1: How old is this person? What type of business are they in? Are they married? Do they have any children? What are their hobbies?

Know your ideal client right down to the color of their underwear.

Part 2: What are their “symptoms”? Why are they seeking your help? How are they feeling? What do they want?

Part 3: How can you help them? What will have been “fixed” by working with you?

Upon completion of this exercise, you’ll be able to very clearly see who you really want to work with, which will send a very clear message to the Universe. A large problem that I see with entrepreneurs is that they don’t want to exclude anyone in their marketing. This results in sending a fuzzy message to the Universe.

I get the distinct impression from your question that your perception has been that you’ll open your doors for business, use the on-line marketing strategies that everyone is teaching, and my ideal clients will rush in. You bought in to other people’s marketing message that building your business can be solely achieved from behind your computer.

If you take nothing else from this answer, remember this:

The key to success is personal contact especially in the early stages of the coaching business.

Attending entrepreneurial seminars, workshops and masterminds is crucial for you to meet other entrepreneurs, to learn about the success stories of others, and to foster possible joint venture relationships.

“Just Believe”,

P.S: The Neagle Code: DIRECTIONS for LIFE is a weekly no-cost program that is open to everyone! Each week, I’ll select and personally respond to one question received via the “The Neagle Code” page that I feel in my heart will help the most people. (You may choose to remain anonymous if you wish, with our full support.) It is my deep, heartfelt intention that ~ in answering your questions ~ I may provide you with the Universal Truths that in committed application, will set you free. Simply submit YOUR burning question at: www.TheNeagleCode.com to participate.

P.P.S.: May I ask you to help me spread the word about this program? Is there someone you care for who is stuck, or struggling, or lost, or unhappy? Because if so, I would very much like to help. No matter their question, no matter their predicament, no matter if they've never heard of me before … if they would like to ask for help via www.TheNeagleCode.com, my Team and I will do our very best to provide that help.

The Law of Self-Deception…

Since I was a child, I have heard that when an ostrich is afraid, he buries his head in the sand to hide from the danger threatening him.  I have asked several people who know something about ostriches, and I am convinced that ostriches do not do this.  Someone has maligned the poor bird by assigning him a trait of certain human beings – but not ostriches.  When an ostrich is frightened, he either fights or runs.

However, think how the characteristic of trying to hide from our fears manifests itself in some people.  In the movies, when person is terribly frightened, they usually scream and cover their eyes with their hand so they can't see the horror or danger by which they are threatened.  When a person is operated on, he closes his eyes so he cannot see himself get hurt.  When we see a terrible accident, we turn our faces away so we can't see it.  We close our eyes to most unpleasant sights.  When we smell something unpleasant, we hold our noses. When we hear something unpleasant, we put our fingers in our ears. When we think something unpleasant, we take a does of sleeping pills or tranquilizers.

This trait of hiding from disagreeable facts is especially manifest when someone is trying to make suggestions to help us.  It is paradox that the recipients of advice should feel no annoyance when they ought to feel it and yet feel so much when they ought not to.  They are usually not vexed at all for having committed the fault, but very angry at being reproved for it.  On the contrary, they ought to feel grieved at the crime and glad for the correction.

One of the things that often holds us back in our success is the deliberate attempt we make to hide from the facts when the facts are unpleasant. Advice is seldom valued, though there is a great deal of advising and very little listening.  Usually we do not want advice – we want flattery.  And yet one cannot easily be our flatterer and our friend at the same time.  Some people actually owe more to bitter enemies than to pleasant friends.  The former sometimes speak the truth; the latter seldom do.  An enemy is often a friend in disguise who stings us into action.  He tells us the truth about ourselves.  Cato asserted that wise men profit more from fools than fools do from wise men, for some wise men try to avoid the faults of fools, but fools seldom try to imitate the good examples of wise men.

No criminal ever calls himself a criminal.  Jesse James thought himself a benefactor to society.  Napoleon said, “I believe I will be without parallel in history, that a plain man shall have attained to such amazing power without committing a single crime.”  All this, of course, is self-deception. It is a crime to deceive other people, and it is a calamity to deceive ourselves, especially when we pass the point of no return.

If you REALLY wish to improve yourself, you need someone on the sidelines to coach you and to observe your mistakes and warn you against repetition. Without someone to tell you the truth about your annoying mannerisms and bad habits and inexcusable mistakes, you may fall into the pit of self-delusion where disaster lurks.

Criticism is the hardest medicine to take, but it keeps us awake, while the kindness of a courteous friend is an opiate that puts us to sleep. Everyone ought to have a person who can cut into the tissues of his attitudes and habits occasionally, not to kill him but to bring him back to life.  It's easy to see faults from the sidelines, but everyone has a blind spot where he himself is concerned.  If we are so fortunate as to have someone who will occasionally give us the facts about our problems, we shouldn't get angry at them.  We should listen and keep our heads out of the sand and our eyes and ears open.

We should never deceive our friends, but even more important, we should not deceive ourselves.

The Most Important Skill in Starting Your Own Business

For many years, I have been in the industry of helping people start their own businesses & coaching them on how to turn their ventures into cash-rich, income producing entities.  I have seen many people come to the table with great ideas and wonderful enthusiasm only to watch them meet their businesses with frustration, and in some cases, failure in the pursuit of their dreams.

The reasons for this usually come pouring out at the onset of a conversation, but many are left really perplexed as to why they are having such trouble when I ask,

“What do you think is the cause of the problem?”

I don't care how you slice it – when it comes right down to it (where the rubber meets the road), you will find that either sales have stopped or never even got off the ground.  EVERY BUSINESS (even charities and non-profits) must have sales to sustain business.

Hard Fact:

Many who enter business really want nothing to do with sales at all.

They loathe the idea and avoid having anything to do with it.  What is really unfortunate is that no matter what the dream is, somebody has to sell it or you will never receive the benefit of your dream.

I guess some people have the belief that if what they have to offer is good enough, people will line up at their door to purchase it.  They just don't understand it takes great marketing & sales skills to get them in the line to begin with.

Once you realize how essential it is to develop a sales consciousness in business and begin devoting the proper amount of time to your own sales development, it will drastically change the direction of your business.

Look at it this way…

If you have a wonderful product or service but little or no skill, you are left with the realization that you are going broke – even though your product is so wonderful everyone should have it! The point is, because you don't know how to sell it, nobody will buy it.

I would rather teach a person how to sell first and then let them come up with a business of their own.  Then no matter what they are faced with they can always sell.  They have the skill.  If you have the skill it doesn't matter what business you are in – you can do well.  But without great sales skills, no matter what business you are in, you won't do well.  Is this starting to make sense?  Good.