How to attract referral partners

March 29, 2014
4 comments

This week's question from my portal “The Neagle Code: Directions
for Life” comes from Joe.

Neagle Code Question


Hi David,

What is your #1 tip when it comes to developing referral partnerships?

Neagle Code Answer

Hi Joe, great question!


It’s actually a pretty simple strategy … GIVE.

Do your homework.

Take the time to really understand what your potential partner is currently working on.

Learn what message they are most interested in expanding in the world right now, and approach them with the intention of finding out how you can help.

Then formulate a plan to do so.

One great suggestion may be to send an invitation to your potential partner offering to introduce them to your connections or subscribers via email, interview or tele-class with an explanation of how their current message would be of great interest and benefit to your subscribers.

4-6 weeks later send a card reiterating how much you appreciated the opportunity to introduce them to your connections or subscribers, and remind them of your offer to help them anytime, if there’s anything further that need.

So you see it’s quite simple…

Give FIRST and build a relationship that will both last and reciprocate.

Just Believe,®
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4 comments

4 comments

  1. Simple but brilliant is always the best advice.
    Most people think they get referral partners by asking and pitching first!
    Thanks David.

    Reply

    • So true Rachel. When it comes to getting referral partners you have to come from a place of giving rather than a place of getting. As you know, it’s all about relationships, and any chance you have to forge that with a quality JV only serves to move your business forward. So many bridges are burned or never even built via the asking and pitching, getting you nowhere. Thanks for the post.

      Reply