How to open a successful sales call

This week's question from my portal “The Neagle Code: Directions for Life” comes from Jane.

Neagle Code Question

Hi David!

Thanks so much for this opportunity!

I’m resisting picking up the phone and contacting my prospects, because I’m unsure as to how to start the conversation. Do you have any suggestions for how I can open these types of conversations?

Thanks so much!

Neagle Code Answer

The opening of a sales conversation is one of the most overlooked AND most important parts of the process. It is so essential that it has the power to make or break the entire call.

Why is it so important?

It is vital that you maintain control of the conversation from the very beginning. In order to do this, you must establish control right from the start and make sure YOU are leading the conversation.

IF YOU DON’T, it is very difficult to regain control and you will not make the sale.

There are three parts to a solid opening:

1. Greeting: Tell them who you are.
2. Purpose: Tell them why you are calling.
3. Ask: Jump right into my Compassionate Conversion Flow Chart

You must have a reason to start the conversation. If you don’t have one, create one!

Example: “Hi ______. This is Jane from _______. You recently subscribed to my list and I’m calling because I’d love to learn about you and your business. What is the biggest challenge you are currently facing in ________?”

Lastly, remember to be calm, confident and in control.

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